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Experience

​Workhub

UX Designer / Design System Lead

- Created and maintained two Design Systems projects in Figma, which helped speed up with the onboarding of new designers, and developers across the organization
- Championed the implementation of the UI components in Storybook; streamlined development processes, enabling the team to launch features faster and improve consistency across platforms
- Guided design reviews and collaborated with cross-functional teams to refine UI elements; enhanced clarity and functionality
- Led the redesign of the information architecture for the internal tool, resulting in a smooth user journey that improved task completion

Nov 2022 - Jun 2024

Calgary, Canada

Detectify

Product Designer / Design System Lead

- Developed a robust Design System tailored for developers with Figma and Storybook; led a crossfunctional team to ensure seamless integration, resulting in standardized components that enhanced overall design consistency across 15+ projects
- Analyzed user behaviour patterns and restructured the app's information architecture to reflect actual usage trends; initiative resulted in a reduction in time spent navigating
- Directed four development teams using Lean UX, to create low-fidelity and high-fidelity designs, improving team collaboration and enhancing the overall user journey

Mar 2019 - Feb 2022

Stockholm, Sweden

Derivco Sports

UX/UI Designer

- Conducted in-depth user interviews with 10 target customers, synthesizing insights into a design strategy, which directly contributed to improved overall user satisfaction ratings
- Led the initiative to establish a comprehensive Design System by creating and implementing HTML and CSS components

Jun 2016 - Sep 2018

Stockholm, Sweden

Vendre

Interaction Designer

- Prepared user-testing sessions with 50 participants to analyze engagement with web content, leading to a targeted A/B testing strategy that optimized conversion rates by 25% across key landing pages

Aug 2015 - Jun 2016

Stockholm, Sweden

Education

Bachelor of Computer Science

> HCI / Interaction design

2013 - 2016

Stockholm University

Bachelor of Arts

> Film Studies

2011 - 2012

Stockholm University

©2022 by lotta sandeback

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